Individual-level Insights to Understand the Healthcare Consumer
HealthWise Data is a data and analytics company that provides Social Determinants of Health (SDOH), Predictions on Health & Wellness, H.E.A.L. Health Equity Score, Proprietary Segmentation Systems, and Caregiver Audiences on our comprehensive database of ~249 US adults, inclusive of Personally Identifiable Information (PII) including names and addresses.
Validated Propensities on Consumer Health Behaviors, Lifestyles, and more.
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likely ailments and overall health adherence scores, as well as propensities around likelihood to have a dedicated PCP, get annual exams, and more.
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indicators of a healthy lifestyle, including alcohol use, smoking and BMI, as well as predictors around responsiveness to different health offers
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key health equity drivers including access to transportation, food insecurity and more
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Our proprietary health equity score, H.E.A.L. (health equity analytic lens) which predicts the health equity level of all 249M adults in our universe
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a segmentation system built around one’s ability to pay for medical expenses
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a segmentation system categorizing every individual in our universe based on (1) overall health and (2) engagement with health systems
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seniors with chronic conditions are difficult to reach; leverage Caregiver Audiences to identify and connect with their likely familial caregivers
Unique Data & Analytic Solutions to Address Market Needs
Optimizing acquisition and patient outreach campaigns, both online and offline
Enriching first-party data for deeper insights into healthcare consumers
Providing a better view into risk for both healthcare and insurance